Ember Sword needed an online portal for its fantasy MMORPG. We used early concept art to develop the visual direction, then designed a website that brought game information and community resources together.
Ember Sword needed a memorable, gamer-facing website, but the available game artwork was limited. We explored the early concept art through style boards to establish a visual direction and project structure.
Componentised elements were organised into cards, giving us a foundation for the interface as the direction developed.
Our illustrators sketched and explored homepage hero ideas using the supplied concept art. That artwork directed the UI design, which developed through several iterations and refinements.
The resulting 15-page website design for mobile and desktop brought together media, news and an entry point to play, giving the gaming community a place to find Ember Sword resources.
Results
Limited game artwork became the starting point for a complete visual direction. Style boards, reusable cards and an illustrated homepage hero shaped the interface through several iterations, bringing Ember Sword's media, news and entry point to play into one gamer-facing website.
